I’ve always wondered why Youtube stops counting views publicly when videos hit around 301 views. Presumably it’s for some sort of verification process, but how does that work? And why 301? Numberphile has the answer after speaking with Youtube’s analytics team, and it’s fascinating:
The Hard Knock Life of a Filmmaker
I’ve written about Bobby Miller’s film Tub before, but the short film randomly went viral on Reddit the other day. With his newfound fame, Miller took to Reddit’s “Ask Me Anything” section to answer some questions. Miller’s always a fun guy, but I particularly liked his answer to one Redditor asking, “Would you recommend going into film?”:
This is a legit question and a hard one… I think if you choose any kind of art as a career, it’s going to be tough. I’ve struggled with money before TUB and after TUB. The last few years I’ve done a lot of digital content for companies like MTV, Next New Networks, and the Collective. And that’s what’s put a roof over my head. When it comes to jobs, you really just have to work your ass off on your first one and make an impression. Because every single job I’ve had past that first one has come from the first one! No one looks at resumes, they look at your work. And if it’s strong (or you bribe them money), they’ll hire you. Would I recommend going into film? I’d only go into it if there’s literally nothing else you can do with your life. If you go to bed dreaming of making movies and waking up with those same dreams, then unfortunately you’re screwed and you should join the filmmaking community!
The Life and Times of an Apple Store Retail Employee
How can Apple manage to pay its retail employees about the same amount as those of other, much less profitable companies? Because they believe in the cause:
The phrase that trainees hear time and again, which echoes once they arrive at the stores, is “enriching people’s lives.” The idea is to instill in employees the notion that they are doing something far grander than just selling or fixing products. If there is a secret to Apple’s sauce, this is it: the company ennobles employees. It understands that a lot of people will forgo money if they have a sense of higher purpose. That empowerment is important because aspiring sales employees would clearly be better off working at one of the country’s other big sellers of Apple products, AT&T and Verizon Wireless, if they were searching for a hefty paycheck. Both offer sales commissions.
Why Facebook Stopped Using Facebook Credits
When Facebook first introduced its Facebook Credits system in 2009, some pundits that believed it foretold one of Facebook’s future line of business. Those sorts of prognostications ended this week as Facebook announced it’d be phasing out the virtual currency, although it would continue to facilitate payments.
Peter Vogel explains why Facebook ended its Credits experiment:
Ironically, it’s the enormous potential of Payments as a revenue source that is causing Facebook to phase out the Credits currency. Payments as a revenue source is too important to Facebook’s future to take the risk of promoting an untested and unproven currency. To establish Facebook Credits, Facebook would have had to spend significant resources educating the public and building the brand of Credits. It’s a much easier solution to simply transact in an already established currency that users understand and utilize.
A Night (of Bowling) to Remember
Riveting story by Michael J. Mooney over at D magazine, about one of the most incredible nights of bowling you’ll ever read about. Not gonna lie; this story made me pretty emotional. Underdog sports stories are a weak spot of mine, but even I wasn’t prepared for how this story would end…
The First 30 Days
What is one year like in the life of David Chen? We’re all about to find out.
Earlier this year, a woman named Madeline released an interesting video on Vimeo. She had shot one second of video for every day of her life during the year 2011. I found the result to be unexpectedly inspiring and moving.
Several months later, /Filmcast listener and all-around awesome dude Cesar Kuriyama took to the stage at TED to unveil his own “one second every day project“, which he’d been filming every day for the 30th year of his life.
Kuriyama is passionate about the project and believes everyone should engage in it. I think the final result is fascinating, a seemingly endless series of context-less images. Context-less, that is, to everyone but the filmmaker. It’s a compelling snapshot of one’s life, a video that is evocative for the creator and intriguing and enigmatic for the viewer.
So, I’m pleased to announce that I am also undertaking this project. My birthday this year was May 20th, right around the same time I uprooted my life from Boston and moved to Seattle. Starting on that day, I have filmed one second of video every single day. Around this time next year, I’ll plan to publish the result, a chronicle of my first year here.
In doing this project, I’ve made a few observations about how best to approach it. First of all, I think this project works best when the second that you record is somehow representative of the day that you had, or at least, how you want to remember that day. In practice, this can get a bit tricky; often times the most interesting that happens to me is an interaction I have with someone else. While I can frequently “anticipate” when a good “second” will arrive, it’s often inopportune to whip out a camera and start recording. Secondly, it’s useful to record multiple seconds for each day, giving you the option to choose from a number of them. As a result, it’s also important to have a robust cataloging system for all of your “potential seconds.” Finally, I don’t have experience with this yet, but it sounds like it’s useful to create a master file for the final video, then stitch the videos together intermittently and continuously add them to that file, as opposed to doing them all at the end. Alternatively, one could also create videos for each month, then bind them all together in the end. I may end up going this path because it will allow me to release regular video content, but it also robs the final video of some of its uniqueness. We’ll see.
As a proof-of-concept, I’ve stitched together my first 30 seconds, representing my first month here. You can find this video below:
When I began working on the project, I asked Cesar Kuriyama, “What if you do this every day for a year and the resulting video ends up being incredibly boring?”
Kuriyama responded, “That’s good! Because then you’ll look back on how boring your life was and you’ll resolve to change things.”
Not a bad point, that. I don’t know what the end result will motivate me to do. I can only hope it will show a life lived full, with love, laughter, and friends, a humble aspiration for the beginning of my new life.
[I am indebted to Cesar Kuriyama for his counsel and for helping me to establish a workflow for pulling these clips together. Be sure to check out his other work.]
Microsoft Unveils Surface Tablet
Microsoft pulled the curtain back on a bold new hardware initiative yesterday: the Surface tablet. Here’s Microsoft’s official press release on the topic. And here are a bunch of people explaining why it’s awesome:
Gizmodo says it “made the Macbook Air and the iPad look obsolete.”
Joshua Topolsky says it signifies the start of Microsoft’s “next chapter.”
VentureBeat’s John Koetsier has an unexpectedly moving write-up on this product’s significance:
There’s something quintessentially American about Microsoft. Start, grow, fight, claw, win. Get knocked down, get back up. Fight again, lose again. Get mocked, laughed at, ridiculed, and ignored. But never give up. Never say die. Never stop believing that the dream is possible … that you can do it.
There’s not much I can add to the chorus, other than that I was impressed with the secrecy that the company was able to maintain around the product. Much of the speculating by the press was either partially or totally incorrect. I certainly didn’t know what was about to be announced and I imagine the same is true of many in the company. For an organization as big as ours, they kept a super tight lid on things, and that was impressive.
It’s so incredibly exciting to be working for a company that has the entire tech press excited about a product launch. May it be the first of many.
Vulture’s Great Aaron Sorkin Interview
Great Sorkin interview by Mark Harris, with tons of memorable excerpts including this one, on the advantages of making a show for premium cable:
[T]here are no commercial breaks, so you’re not, every eight minutes, building to a sort of phony climax. Fewer episodes per season, so you’re able to do a better job on each episode. There’s another advantage that nobody ever talks about. It doesn’t sound like a big deal, but it is. And it’s end credits. Why are end credits a big deal? Because no matter what you write, the last moment is meant to resonate. And with HBO or any of the premium cable channels, it does. You have music playing, you have end credits rolling, the audience has a moment to sit there and just kind of feel the way the storytellers are hoping you’ll feel. On network TV, the last line of the episode can be, “Mrs. Landingham’s dead.” And then we cut immediately to a Nokia commercial. And so I always felt like the episode was getting punched in the face right at the end.
Unfortunately the first reviews for The Newsroom are already out and they’re not pretty. Here’s Emily Nussbaum’s take:
The pilot of “The Newsroom” is full of yelling and self-righteousness, but it’s got energy, just like “The West Wing,” Sorkin’s “Sports Night,” and his hit movie “The Social Network.” The second episode is more obviously stuffed with piety and syrup, although there’s one amusing segment, when McAvoy mocks some right-wing idiots. After that, “The Newsroom” gets so bad so quickly that I found my jaw dropping. The third episode is lousy (and devolves into lectures that are chopped into montages). The fourth episode is the worst. There are six to go.