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“We basically invented blogging.”

Nick Summers on why Slate isn’t doing so hot these days. According to Slate founder, Jacob Weisberg:

We basically invented blogging. And sort of the whole tone of the Web, which to me comes out of email more than anything else, a much more colloquial, personal form of diction. I think Slate was the publication that really, more than anyone else, developed that voice, which in some ways has now infiltrated back into print.

With that delusional attitude, I wonder why Slate has anything to worry about.